LSMwatch.com is the premier online retailer for Brand New Bell & Ross Watches, LSMWatch can offer a wide range of watch options including the Bell & Ross Aviation, and the BR Marine. We are based in the heart of the Downtown Los Angeles Jewelry District, and always offer Free Shipping in the USA, a three-year warranty, and our Price Match Guarantee on all the Bell & Ross watches we offer. You can buy with confidence when you purchase a Bell & Ross Watch from LSMWatch!
Bell & Ross was launched in 1992 by the French and Swiss designer Bruno Belamich and businessman Carlos A. Rosillo with the idea that "function shapes form" in the construction of their watch. Watches such as the Bell & Ross Instrument have been designed to replicate the shape of a cockpit instrument taken from an aircraft. The German watch maker Sinn produced the original Bell & Ross watches designed by Belamich. The first Bell & Ross watches were more or less re-issues of Sinn watch models and carried the logo “Bell & Ross by Sinn”. The second key idea that was a cornerstone of the Bell & Ross ideology was to give the watch brand a strong identity with an efficient chronometer, to meet the needs of the most exacting watch user. Watches from the Bell & Ross partnership with Sinn were adopted by the NATO alliance and the American Air Force by as early as 1993. In 1994, Bell & Ross re-issued the Space 1 watch collection, the first automatic chronometer watch to be worn in space, by the German astronaut Reinhart Furrer on the Spacelab mission in 1983. The year 1996 proved to be pivotal in the history of the BR watch brand with the release of the Bell & Ross Bomb Disposal Type watch. This ultra-legible, anti-magnetic watch was designed to be worn by bomb squad members of the French Security Services with the intention of giving bomb squad members a highly functional watch. Bell & Ross would follow this watch with a diving watch the Hydro Challenger watch in 1997 featuring a mineral oil-filled case on the watch. After five years of designing and producing watches, Bell & Ross in collaboration with Sinn produced the technically advanced Space 3 watch which debuted 1998. Sinn’s watch making influence on the creation of the new watch is visible in the details of the watch as the Space watch series had originally been part of the Sinn watch family, and the watch marked the launch of the third generation in Sinn's Space watch series. Watches from the Space 3 watch collection features a “T-Crown System”, a telescopic crown that rests flush with the case when fully screwed down, and recessed chronograph pushers. The Space 3 watch proved to be extremely sturdy and resistant to accidental adjustments both of which are heavily valued features for a watch designed to be worn by astronauts. In 2001 Bell & Ross unveiled the modern multifunction men’s watch Function, combining classic style with the modern movement’s analog and digital display in a watch. In 2002, the partnership between Bell & Ross and Sinn ended when Bell & Ross began independent watch production in its facilities La Chaux-de-Fonds, Switzerland. The same year would give rise to the first jumping hour hand watch with a power reserve indicator The Vintage 123 Heure Sautante watch collection which was the fruit of collaboration between Bell & Ross and the Swiss master watch craftsman Vincent Calabrese. The watch, equipped with an automatic movement and grande complication offers an easy, original way to tell the time on the watch. In 2003, Bell & Ross paid homage to the ladies watch culture with the Mystery Diamond, concealing the secret of its weightlessness: A diamond floating and turning between the crystal of the watch and the dial to show the time. Then in 2005 Bell & Ross Introduced the BR 01 Instrument; a wrist watch born from the idea of an airplane clock. The aesthetic appeal of Bell & Ross watches are mirrored in the companies four over-arching design principles; namely optimal water resistance, highly accurate Swiss mechanical movements like the ETA Valjoux, clear visual indicators like those found on aircraft instrument panels, and special functions intended for specific uses.